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	<title>Comments for MarketingMoment.com</title>
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	<link>http://marketingmoment.wordpress.com</link>
	<description>For those moments when you’re thinking, “I need new business –- and quick!”</description>
	<pubDate>Sat, 05 Jul 2008 09:33:39 +0000</pubDate>
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		<title>Comment on The Difference Between PR &#38; Marketing by B.G. Smith</title>
		<link>http://marketingmoment.wordpress.com/2007/06/13/the-difference-between-pr-marketing/#comment-2939</link>
		<dc:creator>B.G. Smith</dc:creator>
		<pubDate>Mon, 23 Jun 2008 14:16:05 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/2007/06/13/the-difference-between-pr-marketing/#comment-2939</guid>
		<description>Not to confuse things, but I think that marketing is more about relationships than you admit. I actually focus on PR, myself, and think you've got a great definition here for PR, but marketing isn't just about selling things. Read stuff from Philip Kotler, David Aaker, and Kevin Keller, and they reveal Marketing is more than just selling, it's about creating an entity with which customers can create a relationship. It's about image, reputation, and relationships. I think calling it "selling" waters it down a little. Good distinctions here, though.</description>
		<content:encoded><![CDATA[<p>Not to confuse things, but I think that marketing is more about relationships than you admit. I actually focus on PR, myself, and think you&#8217;ve got a great definition here for PR, but marketing isn&#8217;t just about selling things. Read stuff from Philip Kotler, David Aaker, and Kevin Keller, and they reveal Marketing is more than just selling, it&#8217;s about creating an entity with which customers can create a relationship. It&#8217;s about image, reputation, and relationships. I think calling it &#8220;selling&#8221; waters it down a little. Good distinctions here, though.</p>
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		<title>Comment on Time to Hang Up the Phone? by Rotational</title>
		<link>http://marketingmoment.wordpress.com/2008/05/09/time-to-hang-up-the-phone/#comment-2931</link>
		<dc:creator>Rotational</dc:creator>
		<pubDate>Thu, 19 Jun 2008 04:12:57 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=195#comment-2931</guid>
		<description>Somehow i missed the point. Probably lost in translation :) Anyway ... nice blog to visit.

cheers, Rotational.</description>
		<content:encoded><![CDATA[<p>Somehow i missed the point. Probably lost in translation <img src='http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif' alt=':)' class='wp-smiley' /> Anyway &#8230; nice blog to visit.</p>
<p>cheers, Rotational.</p>
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		<title>Comment on Businesses Waste Email Marketing Opportunities by deepak(internet marketing expert)</title>
		<link>http://marketingmoment.wordpress.com/2008/04/29/businesses-waste-email-marketing-opportunities/#comment-2928</link>
		<dc:creator>deepak(internet marketing expert)</dc:creator>
		<pubDate>Tue, 10 Jun 2008 15:06:45 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=193#comment-2928</guid>
		<description>Productive Internet marketing depends upon a reasonable budget. There actually is a good deal of truth to the old adage that you have to spend money to make money. By budgeting wisely, you will be able to get the greatest advantage from the money you do spend on marketing and promotion.</description>
		<content:encoded><![CDATA[<p>Productive Internet marketing depends upon a reasonable budget. There actually is a good deal of truth to the old adage that you have to spend money to make money. By budgeting wisely, you will be able to get the greatest advantage from the money you do spend on marketing and promotion.</p>
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		<title>Comment on Businesses Waste Email Marketing Opportunities by savvyclicks</title>
		<link>http://marketingmoment.wordpress.com/2008/04/29/businesses-waste-email-marketing-opportunities/#comment-2916</link>
		<dc:creator>savvyclicks</dc:creator>
		<pubDate>Wed, 14 May 2008 15:02:48 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=193#comment-2916</guid>
		<description>Traffic exchange is an excellent source for free online advertising. Advertising on a traffic exchange is an art. The most effective way is to NOT submit your blog or website directly. You should use a squeeze page to capture leads to build your list. You can then email your list about your blog or website using an autoresponder like aweber.</description>
		<content:encoded><![CDATA[<p>Traffic exchange is an excellent source for free online advertising. Advertising on a traffic exchange is an art. The most effective way is to NOT submit your blog or website directly. You should use a squeeze page to capture leads to build your list. You can then email your list about your blog or website using an autoresponder like aweber.</p>
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		<title>Comment on Time to Hang Up the Phone? by Bob Evans</title>
		<link>http://marketingmoment.wordpress.com/2008/05/09/time-to-hang-up-the-phone/#comment-2913</link>
		<dc:creator>Bob Evans</dc:creator>
		<pubDate>Mon, 12 May 2008 18:36:41 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=195#comment-2913</guid>
		<description>i vote e-mail!!!

I'm one of those who get more done with e-mail. besides, who needs to be interrupted 15x day with phone calls that don't make sense!!!!!!

okay, i hear ya: you cannot totally ignore the phone but to say its better than e-mail is missing the point. they can co-exist, but e-mail is one of the most efficient ways of communicating.  Sure, make a quick call to re-schedule an appointment, but e-mail is the way to go!!!</description>
		<content:encoded><![CDATA[<p>i vote e-mail!!!</p>
<p>I&#8217;m one of those who get more done with e-mail. besides, who needs to be interrupted 15x day with phone calls that don&#8217;t make sense!!!!!!</p>
<p>okay, i hear ya: you cannot totally ignore the phone but to say its better than e-mail is missing the point. they can co-exist, but e-mail is one of the most efficient ways of communicating.  Sure, make a quick call to re-schedule an appointment, but e-mail is the way to go!!!</p>
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		<title>Comment on Time to Hang Up the Phone? by worddocdooley</title>
		<link>http://marketingmoment.wordpress.com/2008/05/09/time-to-hang-up-the-phone/#comment-2910</link>
		<dc:creator>worddocdooley</dc:creator>
		<pubDate>Fri, 09 May 2008 16:19:41 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=195#comment-2910</guid>
		<description>Hi Alice

Thanks for participating!

I agree: emails can be terribly impersonal, especially when sending 'form-letter emails'. BUT I don't think all are bad...

I myself take great care to ensure that every email, within reason, is as personal and has as 'light' a touch as possible. Often, clients have hired me on the basis of receiving my emails alone, so that can't be bad!

I'm told that my emails convey a certain professionalism as well as friendly personality. If only they could see my face when I'm writing them. OK, that last bit was a joke. 

I also agree in that there can be a great rapport with the right telephone skills. Even so, everything is said in the spur of the moment when using the phone (BTW, having a script is a great idea, and I have used many, but they can come across as stilted and, well, scripted!), and there if often no time for reflection as there is with email.

Where I personally think email comes out tops is that these days we're so busy with so many pressing things, and a phone call (or 20 as I used to typically get in any one day) can just be one thing too many. I know many busy execs and clients who just can't be doing with people phoning at will. When I was a journalist, the phone used to be my saviour and lifeblood. When I was an editor, it was the bane of my life. That's when I started to communicate primarily by email.

Perhaps the solution is to set aside a specific time when one can focus on taking and making phone calls. They we'd all be more receptive. What do you think?

Overall, I believe the two can complement one another very well. But I will still prefer email. That's because I'm a writer!  :-)</description>
		<content:encoded><![CDATA[<p>Hi Alice</p>
<p>Thanks for participating!</p>
<p>I agree: emails can be terribly impersonal, especially when sending &#8216;form-letter emails&#8217;. BUT I don&#8217;t think all are bad&#8230;</p>
<p>I myself take great care to ensure that every email, within reason, is as personal and has as &#8216;light&#8217; a touch as possible. Often, clients have hired me on the basis of receiving my emails alone, so that can&#8217;t be bad!</p>
<p>I&#8217;m told that my emails convey a certain professionalism as well as friendly personality. If only they could see my face when I&#8217;m writing them. OK, that last bit was a joke. </p>
<p>I also agree in that there can be a great rapport with the right telephone skills. Even so, everything is said in the spur of the moment when using the phone (BTW, having a script is a great idea, and I have used many, but they can come across as stilted and, well, scripted!), and there if often no time for reflection as there is with email.</p>
<p>Where I personally think email comes out tops is that these days we&#8217;re so busy with so many pressing things, and a phone call (or 20 as I used to typically get in any one day) can just be one thing too many. I know many busy execs and clients who just can&#8217;t be doing with people phoning at will. When I was a journalist, the phone used to be my saviour and lifeblood. When I was an editor, it was the bane of my life. That&#8217;s when I started to communicate primarily by email.</p>
<p>Perhaps the solution is to set aside a specific time when one can focus on taking and making phone calls. They we&#8217;d all be more receptive. What do you think?</p>
<p>Overall, I believe the two can complement one another very well. But I will still prefer email. That&#8217;s because I&#8217;m a writer! <img src='http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /></p>
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		<title>Comment on Time to Hang Up the Phone? by alicedesigns</title>
		<link>http://marketingmoment.wordpress.com/2008/05/09/time-to-hang-up-the-phone/#comment-2909</link>
		<dc:creator>alicedesigns</dc:creator>
		<pubDate>Fri, 09 May 2008 15:26:12 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=195#comment-2909</guid>
		<description>I disagree.  Emails can easily be misconstrued because the reader cannot interpret your tone - the inflections in your voice can say a thousand things without you actually saying them.

Phone calls also are a more personal approach and can be used to form firm relationships - excellent for marketing and networking purposes.  As for forgetting what to say - if you had written down a list of items or questions to say before picking up the phone, collated over a period of days maybe, then your call would be therefore more efficient and effective.

Good friendships can be created and problems solved there and then on the phone - you don't get that special feedback through email because it's so impersonal.

If you're frightened about using the phone, lots of practise will put that right - the more you do it, the easier it gets, and you soon realise it's not so bad out there...</description>
		<content:encoded><![CDATA[<p>I disagree.  Emails can easily be misconstrued because the reader cannot interpret your tone - the inflections in your voice can say a thousand things without you actually saying them.</p>
<p>Phone calls also are a more personal approach and can be used to form firm relationships - excellent for marketing and networking purposes.  As for forgetting what to say - if you had written down a list of items or questions to say before picking up the phone, collated over a period of days maybe, then your call would be therefore more efficient and effective.</p>
<p>Good friendships can be created and problems solved there and then on the phone - you don&#8217;t get that special feedback through email because it&#8217;s so impersonal.</p>
<p>If you&#8217;re frightened about using the phone, lots of practise will put that right - the more you do it, the easier it gets, and you soon realise it&#8217;s not so bad out there&#8230;</p>
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		<title>Comment on Reader Q&#38;A: How Do I Grow My List? by Dr. Tom Bibey</title>
		<link>http://marketingmoment.wordpress.com/2008/04/04/reader-qa-how-do-i-grow-my-list/#comment-2860</link>
		<dc:creator>Dr. Tom Bibey</dc:creator>
		<pubDate>Sat, 05 Apr 2008 22:33:11 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=186#comment-2860</guid>
		<description>You have to be so dang odd no one else is just like you.

Dr. Tom Bibey

drtombibey.wordpress.com</description>
		<content:encoded><![CDATA[<p>You have to be so dang odd no one else is just like you.</p>
<p>Dr. Tom Bibey</p>
<p>drtombibey.wordpress.com</p>
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		<title>Comment on The True Meaning of Success by worddocdooley</title>
		<link>http://marketingmoment.wordpress.com/2008/03/18/the-true-meaning-of-success/#comment-2849</link>
		<dc:creator>worddocdooley</dc:creator>
		<pubDate>Tue, 25 Mar 2008 12:17:31 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=182#comment-2849</guid>
		<description>Thanks!

Also, I think it depends on WHEN you read these kinds of books. What worked for me several years ago may well not be appropriate for me or where I am now. 

The key is to read the contents, the prologue (and perhaps the first chapter), and the summary... If by then, you're hooked and can't wait to read more, then it's probably the right book for you. If not, move on...   :-)</description>
		<content:encoded><![CDATA[<p>Thanks!</p>
<p>Also, I think it depends on WHEN you read these kinds of books. What worked for me several years ago may well not be appropriate for me or where I am now. </p>
<p>The key is to read the contents, the prologue (and perhaps the first chapter), and the summary&#8230; If by then, you&#8217;re hooked and can&#8217;t wait to read more, then it&#8217;s probably the right book for you. If not, move on&#8230; <img src='http://s.wordpress.com/wp-includes/images/smilies/icon_smile.gif' alt=':-)' class='wp-smiley' /></p>
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		<title>Comment on English Corner: Which Is It? by worddocdooley</title>
		<link>http://marketingmoment.wordpress.com/2008/02/29/english-corner-which-is-it/#comment-2848</link>
		<dc:creator>worddocdooley</dc:creator>
		<pubDate>Tue, 25 Mar 2008 12:13:45 +0000</pubDate>
		<guid isPermaLink="false">http://marketingmoment.wordpress.com/?p=177#comment-2848</guid>
		<description>Hi Connie

Almost! As it stands, no, I'm afraid it isn't correct. It should read:

"I just wish that she and Papa were here to see my progress."</description>
		<content:encoded><![CDATA[<p>Hi Connie</p>
<p>Almost! As it stands, no, I&#8217;m afraid it isn&#8217;t correct. It should read:</p>
<p>&#8220;I just wish that she and Papa were here to see my progress.&#8221;</p>
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