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Top 10 Most Controversial Ads of 2006 16 May 2007

Filed under: Advertising,News,Online Advertising — worddocdooley @ 12:10pm

If you plan on running any advertising soon, you might want to check this first:

http://news.bbc.co.uk/1/hi/magazine/6640005.stm

Although, some are clearly offensive, others seem fairly benign and is more a case of bad juxtaposition.

I suppose that is what happens when live in an increasingly paranoid and sensitive society with political correctedness gone off beam.

Advertisers, of course, exploit this ‘shock value’ to bring attention to something. It’s like that old chestnut: There’s no such thing as bad publicity…

What do you think? Are ads getting more and more outrageous and disrespectful. Should there be a line drawn above which ads should not cross? If so, what specific criteria would you use?

Links:

http://tinyurl.com/2q9fgo

http://www.asa.org.uk/asa

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