For those moments when you’re thinking, “I need new business –- and quick!”

Rover to the Networking Rescue! 3 December 2007

Filed under: Get Clients Now,Marketing,Small Business — worddocdooley @ 11:45am
Tags: , , , ,

I’ve discovered a fantastic way to break the ice at networking events, and to ensure networking success, to boot: Talk about Rover…

OK, so my pet pooch isn’t called Rover, but he is certainly a great conversation-starter.

Realise that I do not take him along to events. Oh no, that would be networking suicide – he’s far too over-zealous when it comes to making friends! Rather, I slip in some anecdote about the motley hound at some point when speaking to potential new business contacts.

This usually results in a great rapport, and the exchange of video footage and pictures of our dogs. As a bonus, a connection has been made that might well lead to something of mutual benefit in the future. 

So why not introduce your pet while networking at your next event, and see what happens?

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