MarketingMoment.com

For those moments when you’re thinking, “I need new business –- and quick!”

Five Sites Worth Checking Out 14 May 2008

Filed under: Creativity,Online Advertising,Small Business — worddocdooley @ 8:07am
  1. Lifehacker
    Speed through those ‘must be done’ tasks with these useful tech tricks, tips and downloads.
  2. Version Tracker
    A software update site for both Mac and PC users.
  3. TV’s Worst Ads
    Watch. Vote. Vent your horror . . . you get the idea!  
  4. Last FM
    A virtual arena for musos looking to get noticed. Upload your tracks here for others to find. And if you’re just looking for all things music, then this is the place to find it.
  5. Good Things Should Never End
    Scroll down (and down!) this lovely new Flash site from Orange.

Source: Creative Pool newsletter, May 08

================================

 Add my RSS feed to your reader now so you never have to miss a post.
================================

Digg This :: Email This :: Add to del.icio.us  

   

 

The True Meaning of Success 18 March 2008

Filed under: Creativity,Small Business — worddocdooley @ 2:10pm
Tags: , , , ,

Far too often, we expect a heck of a lot from ourselves, and push ourselves day in and day out so much that we end up burning out or feeling a complete failure if we don’t achieve the impossible.

Simply acknowledging that you are doing your best, and are happy doing what you’re doing, can be really liberating.

I used to have a really hard time relaxing and switching off from work (a work-from-home burden, I believe). Then I readThe Power of Now by Eckhart Tolle, which I wholeheartedly recommend, and started to focus on what I was seeing, hearing, doing or feeling in the present moment, rather than worrying about what I had done or should have done or need to do…

The True Secret of Success

The point is that you can make each moment a ‘success’ by appreciating the now. If that makes sense! OK, I could be sitting here on a sunny evening worried that I won’t get this newsletter out on time… Or I could be focusing my attention on the present moment, happy that I’m communicating with my readers while the sun is shining!

I know which one I would choose now. And which one would ultimately lead to getting more done. Because when you are happy or passionate about something, anything is possible. Even achieving impossible deadlines.

What do you think? What’s your definition of success? 

================================
Add my RSS feed to your reader now so you never have to miss a post.
 ================================

Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us  

 

Customer Retention in an Uncertain Market 3 March 2008

The latest edition of ‘Communiqué for Success’ is now available for public viewing (subscribers get advanced notice when it’s hot off the press). It answers such questions as:

• How can you retain customers in an uncertain market?

• What is happening to CfS – and what does it mean for you?

• How can you win the attention of the growing digital marketplace?

• What is the number one secret to effective marketing?

• How can you successfully market online?

• Where can you get free online hosting? 

All the answers (and more) are ready to be revealed.

================================ 
Word count for this issue: 2,613
Approximate time to read: About 12.5 minutes    Scanning Time: About 45 seconds
Suggested props: Organic Hot Chocolate or NoCaf
================================

You can see the current and most of the past newsletters by going to www.mediaminister.co.uk and clicking on the “FREE stuff” link on the top menu.

You’ll also find direct links to my other sites.And it’s all freeeeeeeeeeeee (for now).

Enjoy!Tracey

PS – The direct link to the latest newsletter is —http://www.mediaminister.co.uk/cfs/19February2008.htm

================================
Add my RSS feed to your reader now so you never have to miss a post.

 
================================

Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us  

 

Secrets of Successful Women Entrepreneurs 20 February 2008

After you’ve read Secrets of Successful Women Entrepreneurs: How Ten Leading Business Women Turned a Good Idea into a Fortune (Lean Marketing Press, 11 Oct 2005) you’ll be so fired up with enthusiasm and ideas that starting your own business – or expanding the one you run – will not be just a vague ‘want’ but a ‘must’.

It really is that inspirational. Author Sue Stockdale has provided a highly accessible insight into how to start and grow a business, overcome challenges and create success after success.  

What I particularly find refreshing about this book is that it’s not afraid to give a true ‘warts and all’ account of being a woman in business. There are triumphant tales to pick you up again, though. And just to make sure you do get to the top of the career ladder, Stockdale lays out a helpful “seven steps to success” to give you that extra push.

A wonderfully gripping read for both women and men entrepreneurs alike.

RRP: £9.99, but Amazon sells it for £9.49 – get it, regardless! 

================================ 
Add my RSS feed to your reader now so you never have to miss a post.

================================



Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us  

 

Moving Beyond ‘Blue Monday’ 21 January 2008

Filed under: Creativity,Small Business — worddocdooley @ 11:00am
Tags: , , ,

When I switched on the morning news this morning, I wasn’t entirely surprised that we are facing what has been dubbed “the most depressing day of the year” – aka Blue Monday.

Why wasn’t I surprised?

Well, I’ve been feeling a bit down in the dumps lately (it HAS been raining pretty much constantly all year). And this morning I was woken up at 5.30am by my next-door-neighbour’s little girl (“Mummy, mummy, I want a wee… Mummy! Daddy! MUMMYYYYYYYY!”).

Having failed to go back to sleep, I was a bit drowsy when getting up, and so gashed my leg on the stupidly designed bedstead (it has ridiculously sharp edges that stick out a mile). I avoided – marginally – falling over the dog (who seemed a little moody, not like him). But I ended up spilling coffee all over the sofa (cream, as it happens) as I my hands suddenly became unaware that they have to co-operate with my cognitive functioning.

All in all, not a good start to the day.

So when I sat down to write this blog post, I felt a) frustrated, b) lacking in motivation and c) a bit sorry for myself. I just didn’t have the energy. I just wasn’t ‘bovurd’. The constant yawning and blinking eyes (trying to wake myself up!) didn’t help.

So what do you do for motivation when you can’t quite ‘ready’ yourself up for the work day ahead?

Here is what works for me…

1. I’ll throw myself into some other activity such as yoga or even filing! Anything to make you take a break from that which is getting me down. Actually, the thought of filing is usually enough to get me started on whatever task it is I’m procrastinating on!

2. Breaking a seemingly overwhelmingly huge task into smaller chunkshelps makes things more manageable.

3. Starting with the bit I like best. For the blog writing, it’s usually reviewing reader input. That makes it all seem worthwhile, and can trigger an idea for a great post.

4. Focusing on what reward I can give myself when I’ve completed the task in hand is, for me, a HUGE motivator.

5. Remembering the reasons why I started this business in the first place also keeps me slogging forward. Seems to do the trick.

6. Sometimes, it’s simply a question of trying to get those irksome ‘roundabout’ thoughts out of my head and onto paper. Seeing challenges in black and white somehow offers clarity and calms the mind. Well, it does for me, anyway!

7. And if things get really tough, I’ll phone a friend for a good brainstorm to get those creative juices flowing.

Something that I haven’t tried yet, but I plan on doing so soon (there’s that evil procrastinator tendency again) is creating a ‘dream board’.

You get yourself a big piece of cardboard (about A3 size, so you can’t really not see it!) and pin onto it pictures of what you want to achieve or have in your life. For example, there might be a picture of a really nice self-build in a picturesque setting, with fields and sea surrounding it. There could be a horse. A few donkeys. A happy family. A scene of some far-flung place you want to visit… That kind of thing.

Then you place it somewhere you can see it throughout the day. Above your computer is a good location.

Apparently, by looking at it every day and imagining you already have those things on the board, you set yourself in motion to do whatever it takes to get there.

Finally, one more motivator that is bound to work: Looking at your bank balance. Cruel, but effective. 😉

What about you? Do share your motivators with me and readers of this blog. Oh, go on…

================================
Add my RSS feed to your reader now so you never have to miss a post.

================================

Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us

 

Your Best Year Yet + Win a Critique 16 January 2008

The all-new January 2008 edition of ‘Communiqué for Success’ is now online (subscribers get advanced notification). It answers such questions as:

 • How can you make 2008 your best year yet? • What’s the difference between PR and marketing? 
• How can you make a difference to this newsletter? 
• What do you need to do to WIN a website critique? 
• How long do you have to claim your gift from me? 
• How can you get a FREE virtual organiser? 
• What is the key to better online marketing?
 

All the answers (and more) are in this month’s newsletter.

================================

Word count for this issue: 2,550
Approximate time to read: About 12 minutes
Suggested props: White Hot Chocolate & a Blueberry Muffin – organic, of course
 ================================

You can see the current and most of the past newsletters by going towww.mediaminister.co.uk and clicking on the “F*REE stuff” link on the top menu.

You’ll also find direct links to my blog and other sites.

And it’s all freeeeeeeeeeeee.

Enjoy!

Tracey

 PS – The direct link to the January newsletter is —http://www.mediaminister.co.uk/cfs/8January2008.htm

================================
Add my RSS feed to your reader now so you never have to miss a post.
 
================================

Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us 

 

Building Trust + My Gift to You 19 December 2007

The festive 2007 edition of ‘Communiqué for Success’ is now ready for you. It answers such questions as:

• How do you get people to trust you and buy from you?

• What’s the difference between ‘affect’ and ‘effect’?

• How can you make your brochure magnetic?

• What is my gift to you?

• How can you add a few extra pennies to your pocket this festive season?

• What can you do to get free advertising?

• What’s the alternative to socks? 

 

All the answers (and more) are in this month’s newsletter.

================================

Word count for this issue: 2,117
Approximate time to read: About 10 minutes
Suggested props: Mulled Wine or Hazelnut Hot Chocolate

================================

You can see the current and most of the past newsletters by going tohttp://www.mediaminister.co.uk and clicking on the “F*REE stuff” link on the top menu. 

To take advantage of subscriber specials, etc, I would highly recommend you sign up to receive your very own copy.

You’ll also find direct links to my blog and other sites.

And it’s all freeeeeeeeeeeee.

Enjoy!

Tracey

PS – The direct link to the Decenber newsletter is —http://www,mediaminister.co.uk/cfs/11December2007.htm

  ================================
Add my RSS feed to your reader now so you never have to miss a post.

================================

Want to use this in your ezine, blog or website? No problem! Just let me know. I’ll send you a short resource box/bio to include at the end of the article.

Digg This :: Email This :: Add to del.icio.us